Media and content marketing
Content is the king. Also companies are now entering fully-fledged in that news fees where before only big publisher were. Storytelling can convey its values to the public, tapping into the strength of words, images and sounds.How much do a cloud video or a Facebook post pollute
A cloud or Instagram uploaded photo or video, a post on Facebook, an online article or a WhatsApp message are polluting. By reducing paper consumption we have undoubtedly protected large forests, but with the Internet we produce another type of pollution. Every data...
Quality content rewards the Seo: the Google EAT model
No more fake news. Faced with a drop in the level of information and excessive use of sensationalistic headlines, Google and other online platforms have decided to act and reward authentic news from sources deemed reliable. To establish the reliability of a news or a...
How to make the most of Amp Google’s Web Stories
Seo is getting closer and closer to the world of social media and Google pushes to offer its users a fresh, quick and engaging fruition. One of the great innovations of summer 2020 is that of Web Stories, successors to Amp Stories. Now you can easily create them...
How to make money with online journalism?
How much profit does an online newspaper give back? Could you write and earn money by online journalism? What does a web editor do? these are the questions made by those who decided to pursue a job career based on their passion of writing online. I point out that...
More articles from the blog
The Seo guide for journalists
Increasing views and sessions is what publishers are increasingly requiring editors and journalists to do. Today Google is the main source of traffic for most news websites struggling to improve ranking in Search and especially in Discover and Top Stories. This guide...
5 reasons not to open an e-commerce
Opening an ecommerce can be a way to sell and earn more because it expands the reach of our store. But it's not always the best solution: managing an e-commerce means commitment and investment. Let's forget the false myth that you immediately become rich with little...
Dentists and medical centers: the importance of the website and Google
As a result of Google's recent developments, more and more dentists and medical practices are using the online channel to get found by potential customers and to get more appointments. Customers are also increasingly trying to use a faster way to booking specialist...