Seo and search engine optimization
If your business can’t be found on Google, it’s like it doesn’t exist. Web offers a lot of channels and techniques that let you reach your potential clients while they are looking for your products or services.
The ultimate Seo guide for journalists and online content editors
Increasing views and sessions is what publishers are increasingly requiring editors and journalists to do. Today Google is the main source of traffic for most news websites struggling to improve ranking in Search and especially in Discover and Top Stories. This guide...
Google home page speed test with PageSpeed
Dear Google, for years you have been asking us to pay attention to the performance of the website and the loading speed of pages. The aim is to improve the user experience and that's right. Our users are also your users and you try to offer them a better service,...
Google Core Web Vitals: what they are and how they affect Seo
Speed, speed, speed. It took you about three seconds to read these words. If your web page doesn't load in the same time, 53% of the mobile users leave the website. Google officially declared that the load speed of the website will be one of the ranking...
Does your website Seo work? The analysis in 3 steps
Have you spent a lot of time making contents and doing a lot of little operations for Seo optimization of your website and you don't know if all of these activities brought results? The good news is that online everything is measurable, but you should know how to...
Google Hotel Finder, the hotels search engine
Looking for a hotel in Italy or abroad? Google Hotel Finder is your ideal search engine. It is a useful tool for web marketing in tourism, an opportunity for facilities to get more online visibility and promote their business through the best offers, promotions, and...
SEO, how to do link building to index a website on Google
Link building is one of the SEO techniques to index a website on Google and other search engines. Often overlooked, this activity is extremely important to guarantee the credit of a web page. How does link building work? Google detect internal backlinks and...
More articles from the blog
Audience interests on Google Analytics: a treasure trove for marketing
Data is one of the most valuable resources for marketers and it is essential to get to know the target audience well. There is a free, little used tool, which can help us. Google Analytics Interests Report is a section that provides audience acquisition, behavior, and...
Product placement from Hollywood to influencers and affiliation
Product placement is an indirect advertising technique by which products are included within narrative contexts and integrated with the story. Difference from traditional advertising is that the promotional message is not clearly separated, but becomes part of the...
Amazon affiliation: how to choose products that convert the most
Amazon affiliate program is one of the most popular among publishers and bloggers around the world, but conversion rate isn't always what we hope for. Once the click is obtained, user lands on Amazon website and the game moves there. One of the ways to optimize...
