Articles, recommendations and news about Data analysis

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Learn from your users, harness the potential of big data, and get the most out of your digital marketing campaigns. The discipline of data analysis leverages information from clusters of users to maximize advertising and communication performance, but not only that.

With these articles you will discover what are some of the most effective areas of application of data analysis in marketing and where you can start.

How to read your Facebook page stats

How to read your Facebook page stats

How many people have seen Facebook posts? Who are page fans? How many of them have interacted? To see Facebook page stats and to be able to read them is crucial to plan best contents and to keep growing. To increase the number of Facebook fans is satisfying, but this...

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